P R O J E C T S

Backpackology

Branding
Media & Entertainment
Boston, United States (2025)

SCOPE OF WORK
  • Brand Identity (Primary Logo, Secondary Logo, Symbol, Color Palette, Typography)
  • Stationery (Business Cards)
  • Merchandise (Stickers, Mugs)

CLIENT FEEDBACK
"Working with Daniel was an outstanding experience from start to finish. He is extremely creative, highly professional, and genuinely generous with his time and ideas. What impressed me most was how structured his process was - he didn’t just design a logo, he built a complete, thoughtful system around the brand. He was incredibly specific and deeply knowledgeable, offering insights and ideas that elevated the project far beyond what I had initially imagined. I couldn’t recommend him more highly! "